Tag: strategic design

Reese’s Puff & Travis Scott’s Joint

limited edition packaging for Reeses puffs General Mills designed by Travis Scott sells out

General Mills’ Reese’s Puffs released the latest version of Travis Scott’s cereal box designs and they flew off the shelves again! Summer of 2019 the two signed an agreement releasing Travis’ first cereal packaging design, those first boxes sold out in 30 seconds. How else to kick off 2020 than with a new box design that

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