Ever wonder where professional design teams find inspiration for groundbreaking packaging design? Look around, inspiration is everywhere and it’s more accessible to everyone than ever before. Asking where not to look is equally important. Googling “packaging design” delivers vast and never-ending examples of packaging design, but only reflects the solutions delivered to the market. Relying
Category: How To
Every once in a while I share a post that gets tens of thousands of views, but most often they range in the high hundreds to low thousands. What’s difference between posts that burn bright and those that fizzle out? What do the numbers mean and why you shouldn’t put too much emphasis on views,
The People of Packaging (POP) podcast, hosted by Ted Taitt of CPP Global and Adam Peek of WS Packaging Group introduces listeners to experts within the packaging design industry. “You’re the link between the brand and an immersive experience with the customer” – Ted Tait, People of Packaging In POP’s Episode 7, Creative Director of Packaging,
Hire a packaging professional to engineer, design, and oversee manufacturing. If you’re unsure of where to start, hire a packaging consultant that can identify scope, make a project plan, and guide you to a successful launch.
Spotting Design Trends, Part 1 – Life Cycle of a Trend Do you want to learn to spot design trends? Of course you do. That’s why you’re online searching for “packaging design trends” or “graphic design trends” for 2020. How do you know what to click and who to believe? The real question is how
These four easy to follow Principles to Effective Packaging Design will insure your packaging stands out and creates a memorable OOBE, Out Of Box Experience.
Learn how to design packaging using photoshop mockups for client presentations and unboxing experiences.
Get a breakdown of the complete package design process from client intake to final launch of a rebranded package design for a family brewery.