KITH’s NYFW Invite is Exactly Why I Got into Packaging

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KITH partnered with Don Julio Tequila for their NYFW invitation to celebrate their broad range of inspiration. From custom bottle and labels, to the leather bound and gold hinged box, this will surely be Don Julio’s most sought after bottle.

Black & gold foiled leather appliqué on custom Don Julio bottle Photo @RonnieFieg

Unexpected unboxing experiences, collaborations, and unlikely material combinations are every reason I fell in love with packaging.

Leather wrapped wooden box NYFW invitation from Kith Photo @RonnieFieg
Unboxing the KITH NYFW invitation begins with golden latches and ends with a little salt and a wedge of lime. Photo @RonnieFieg
Don Julio’s soon to be most expensive bottle of tequila. Photo @RonnieFieg

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